Seasoned coaches realize that even though it is unlikely they woud be sued or named in a lawsuit, it is not worth risking your career or finances. Given today's economic climate, with increasing lawsuits and increasing costs to defend a claim, it is more important than ever to protect yourself. Even if you have done nothing wrong, just defending yourself can have a huge financial impact on you and your business! 

Why take this risk when excellent protection is so affordable?

APC insurance is specifically designed for coaching professionals and their practice. This liability insurance is for the professional liability of the coach or trainer while practicing or teaching their modality with an individual or group. This is not a business policy. Your business is only covered for liabilities arising from your professional activities. Insurance is available for United States residents.

Coaching vs. Therapy

A common misconception is that coaching is the same as therapy, when in fact they are quite different. This insurance program is for coaching and not therapy. 

Therapy (counseling or psychotherapy) is intended to help people recover from emotional or other psychological disorders such as depression or anxiety. Therapy is a long-term process in which a client works with a healthcare professional to diagnose and resolve problematic beliefs, behaviors, relationship issues, feelings and sometimes physical responses. Therapist are licensed professionals.

Coaching, on the other hand, is intended to help normal, healthy individuals achieve personal goals such as increased happiness, weight loss, improved work-life balance. etc. In coaching, a client works with a coach who is not a healthcare professional to clarify goals and identify obstacles and problematic behaviors in order to create action plans to achieve desired results.

Three Levels of Coverage to Choose From

Standard

$245

Standard Annual Policy
+ APC Membership

  • Coverage suited for coaches and practitioners working less than 6 hours per week.
  • Allows for training or group facilitation  with up to 9 in-person participants.
  • No participation limits for online sessions or trainings.

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Professional

$275

Professional Annual Policy
+ APC Membership

  • Coverage for coaches and practitioners working more than 6 hours per week up to full-time practice.
  • Allows for training or group facilitation with up to 9 in-person participants.
  • No participation limits for online sessions or trainings.

Premium

$385

Premium Annual Policy
+ APC Membership

  • Coverage for coaches and practitioners working with individuals and/or large, in-person training or facilitation.
  • Allows for training or group facilitation up to 250 in-person participants.
  • No participation limits for online sessions or trainings.

Comprehensive Coverage

APC liability insurance includes comprehensive coverage. If you are named in a lawsuit, an experienced attorney will represent you. Whatever the outcome, this policy pays for legal fees, court costs, and any judgments involving claims or allegations as outlined in the coverage description.

Liability insurance:
  • Pays for accidents that cause injury to your clients such as slip and fall
  • Pays for negligence due to misconduct or lack of skills
  • Protects you from suits involving libel, slander or invasion of privacy
  • ​Covers claims made against you for damage or injury resulting from a product you used on a client
  • ​Covers damage to your rented work space
  • ​Covers legal defense cost if you are sued
  • ​Occurrence-form coverage, which protects you from late-filed claims. This added feature helps safeguard your business—and your peace of mind.
  • ​Fulfills your professional responsibility to your client!
Sure, you can find cheaper insurance coverage elsewhere. But are you sure you're protected? Not all insurance policies are the same and not all insurance companies will understand your practice. If you do experience a claim, you can expect knowledgeable, empathetic assistance to help you expedite the rapid resolution of your claim. Knowing that APC is here to support you, lets you focus on what's most important—building your successful practice and serving your clients.

Policy Coverage

Coverage: Professional Liability
similar to malpractice
Professional liability insurance is coverage that protects business professionals from claims of negligence, misconduct or lack of ordinary skill related to the services they provide.  Coverage will respond to incidents arising from the coverage period regardless of when those claims are reported. (Occurrence)
Coverage Limits
$2 million per occurrence /
$4 million annual aggregate
Coverage: General Liability
Covers claims for injuries that occur at your place of work, including trip and fall and property damage caused by direct or indirect actions of the insured. Coverage will respond to incidents arising from the coverage period regardless of when those claims are reported. (Occurrence)
Coverage Limits
$2 million per occurrence /
$4 million annual aggregate
Coverage: Personal and Advertising Injury
Protects you from suits involving libel, slander, false advertising or wrongful invasion of privacy.
Coverage Limits
$2 million per occurrence /
$4 million annual aggregate
Coverage: Products/Completed
Operations Aggregate
Covers claims made against you for damage or injury to a client resulting from a product you use on clients.
Coverage Limits
$4,000,000
Coverage: Property Rented to You
Covers fire damage to the space you work in.
Coverage Limits
$300,000
Coverage: Medical expense
Provides medical expenses coverage incurred by others who are injured by an accident on the insureds premises or as a result of the insured’s operations, regardless of fault.
Coverage Limits
$1,000 any one person

Additional Coverage Information

  • Must be a US resident. Coverage is offered in all 50 United States.
  • No deductibles for general liability or professional liability.
  • Coverage for any place you work; an office, on site, seminar, convention, healthcare facility, spa and anywhere you travel in the United States.
  • ​Coverage starts as soon as the application is approved.
  • ​Covers any incident that happens within your policy period, even if the claim is made years later and your policy has expired. (occurence coverage)
  • ​Internet, phone and Skype/ Zoom, etc sessions are covered but any breach of confidentiality over the internet is excluded from this policy. (HIPAA regulation)
  • ​All covered activities must be therapeutic in nature. Activities performed solely as entertainment, such as psychic readings and fortune telling are not covered.
  • ​Coverage assumes the coach is operating within the laws of their state, including any other legal compliance.
  • ​Coverage assumes the coach is trained to practice listed modalities and is working within their scope of practice/training.
  • ​Once purchased, the coverage cannot be cancelled during the policy term.
  • ​Health/ Wellness coaches that give advice that is informative or educational but not prescriptive are covered.
In addition to getting your practice covered by insurance you will also get additional benefits as a APC member. See our Members Benefit page for details. 

Covered Modalities

Many practitioners in the coaching field have training in a number of modalities. You may receive coverage for several of modalities provided you have a basis of training in a professional program that ensures that you are a safe coach. If you have training in a modality that is not listed below, please contact us to see if we can offer you coverage.
Core modalities covered by APC liability insurance include, but are not limited to, the following:

Wellness Coaching

Helps clients find the motivation and tools to get to their physical and emotional health goals. (Exclusions: does not provide specific dietary or exercises instructions, but instead can offer guidance to help clients make choices that suit their desired lifestyle.)
Cancer Coaching
Fitness Coaching
Health Coaching
Holistic Health
Nutrition
Primal/Paleo Health
Raw Foods
Wellness Health

Life Coaching

Helps clients to maximize their full potential and reach their desired results through goals, accountability and positive encouragement.
Accountability
ADHD
Behavioral
Career
Career-Transition
Confidence
Conflict
Creativity
Empowerment
Happiness
Inspirational
Intuitive
Life-Transition
Mental Health (not counseling)
Personality
Personal Development
Purpose
Self-Love
Skills
Social
Somatic
Spiritual
Strategic Life
Stress Buster
Success
Transformational

Relationship Coaching

Helps two or more people to improve their communication and interaction.  (Exclusions: does not cover work with sex surrogates, surrogate partner therapy and sex coaching or any work that involves unclothed clients)
Conscious Dating 
Couples
Dating
Divorce
Family
Intimacy
Singles

Business Coaching

Helps practitioners, entrepreneurs and business owners to improve confidence, vision, and strategic thinking skills. (Exclusions: does not cover financial advise or licensed CPA)
Business
Business Relationships
Career
Diversity
Entrepreneur
Executive
Financial
High-Performance 
Leadership
Marketing
Organizational
Performance
Retirement
Strategy
Success
Small Business
Team

Additional modalities that can be covered (must have one of the above modalities to qualify)

Subtle Energies

Access Consciousness/ BARS
Acupressure
Akashic Records
Angel Reading/ Card Reading
Aura Healing & Aura Reading
Breathwork
Bodytalk
Color Therapy
Craniosacral Therapy
Crystal Healing
Death Doula/ Death Midwife
EFT (Emotional Freedom Techniques)
Energy Field Work/ Energy Healing
Havening
Healing Touch
Pranic Healing
Polarity Therapy
Reiki
Shamanic Healing
TFT (Thought Field Therapy)
Therapeutic Touch
Many More...

Verbal Modalities

ARTbundance
Astrology
Clairvoyant/ Medium
Compassionate Inquiry
Energy Psychology
Evolutionary Power
Family Constellation Work
Guided Imagery/ Guided Meditation
HeartMath
Hypnosis/ Hypnotherapy
Integrative Quantum Healing
Laughter Leader/ Laughter Yoga
NLP
Numerology
Quantum Healing Hypnosis Technique
PSYCH-K®
Rapid Transformational Therapy
Summit Transformation
Therapeutic Tarot Card Reader

Subtle Energy of the Senses

Aromatherapy
Art Therapy
Biofield Tuning
Flower Essence Therapy (ingestibles excluded)
Raindrop Therapy/ AromaTouch
SoulCollage®
Sound Healing
Vibrational Sound & Energy Therapy
Therapeutic Musicians
Tuning Fork Vibrational Therapy

Movement

Feldenkrais Method
Qigong
Somatic Movement
Somatic Personal Resonance 
T’ai Chi
Free-form Movement/ Dance
JourneyDance
Qoya
Yoga

Bodywork

Bodywork and Somatic Education (BASE)
Core Energetics
Reflexology
Somatic Experiencing
Massage Therapy
Amma Therapy
Bowen Technique
Hawaiian Bodywork
Kripalu Bodywork
Many More...

Assessment

Applied Kinesiology
Biofeedback
Emotion Code/ Body Code
Iridology
NES Health (ingestibles excluded)
Qest 4 (ingestables excluded)

Main Policy Exclusions and Limitations

Like all insurance contracts, the insurance provided under the Energy Medicine Professional group insurance policy contains exclusions and limitations that reduce or eliminate coverage for certain types of claims. A copy of the policy is available on the portal for members to examine for an understanding of how and under what circumstances your insurance applies. If there are any portions of your policy that you do not understand, please contact us for an explanation. Some but not all, of the policy exclusions are summarized below.

Energy Medicine activities are defined as the evaluation and manipulation of the human energy field, using the client's or practitioner's energy field to effect a change in the client’s energy field and overall mental emotional physical or spiritual health.

Misrepresentation of activities outside the scope of the policy as covered constitutes fraud and will void the insurance.

Exclusions:
Licensed professional services by an attorney, architect, engineer, accountant, real estate or investment manager, physician, dentist, anesthesiologist, nurse midwife, x-ray therapist, radiologist, psychiatrist, psychologist, LCSW, counselor, therapists, chiropodist, chiropractor, physical therapist, acupuncturist, optometrist, dietitian, nutritionist, herbalist, homeopathic or Ayurveda practitioner. Practitioners licensed in one or more of these areas would be covered for their Energy Medicine practice but would not be covered for licensed activities under this policy. Massage and hypnotherapy are covered licensed activities provided they are within the scope of the policy and do not include any other excluded activities.

• Energy Medicine activities are the evaluation and manipulation of the human energy field, using the client’s or practitioner’s energy field to effect a change in the client’s energy field and overall mental emotional physical or spiritual health. Activities outside the scope of providing energy medicine treatments are not covered except as described in the policy. Representation of activities that are outside of this scope as Energy Medicine modalities or methods constitutes fraud and will void the insurance. Life and health coaching, hypnosis and other verbal modalities are considered within the scope of covered Energy Medicine activities.

• Financial or legal advice.

• Businesses are not covered by this policy except as separate entities for liability arising directly from the covered activities of the insured individual.

• Any practices that are invasive in nature, that diagnose, prescribe, or make curative claims.

• Esthetics services, chemical skin enhancement, ear candling, cupping using heat sources, moxibustion.

• Laser Treatment.

• Liability arising from the function or malfunction of a device used to effect treatment. Liability arising from the use of a device is the responsibility of the manufacturer.

• Equine treatment.

• Steam rooms, saunas, sweat lodges and steam therapy.

• Ice plunge therapies.

• Work with sex surrogates, surrogate partner therapy and sex coaching or any work that involves unclothed clients.

• Sexual abuse/molestation.

• The sale of products you manufacture, or which are sold under your brand or label.

• All products ingested or taken internally.

• Specific dietary or exercise instruction. Offering guidance or options to aid clients in making choices is acceptable.

• Personal Training or any service or advice in connection with cardio-vascular fitness, body building, physical training programs or athletic coaching. Qigong and other energy-based movement modalities are covered if they are limited to teaching and training of movement, breath, and energy movement.

• Any martial arts or combat training or activity is specifically excluded. Tai Chi and other energy movement modalities are covered if they are limited to teaching and training of movement, breath, and energy movement.

• The practitioner is covered to offer phone and video-conference sessions, but any breach of confidentiality over the internet is excluded from this policy.

• Cyber Liability is excluded.

• All covered activities must be therapeutic in nature. Activities performed solely as entertainment, such as psychic readings and fortune telling are not covered.

• Ministers are covered for spiritual counseling, but other ministerial duties, including wedding ceremonies, are excluded.

• Any modality that uses or the use of psychedelics or cannabis in a treatment.

Revised: May 2023 

Terms and Conditions of Insurance



I hereby state that I have no knowledge of any incident, pending claims, suits, or other ethics violations nor have any been filed against me in the past pertaining to my practice as a practitioner, that no certifications or licenses have been revoked, and that I have never been arrested for or been charged with any sexual violation.

I understand that this application is subject to approval with no automatic inclusion in the program. My digital signature shall verify that I have completed this application accurately and honestly and that I agree to provide proof of training should I be asked to provide it in the event of a claim.

I understand that if my application is approved, the premium/fees paid by me are nonrefundable, nontransferable and will not be prorated. This application is for liability coverage which is in force for one year from the date of approval. Denied applications will be refunded less any associated fees resulting from the method of payment (i.e. credit card charges).

I understand and agree to pay a fee or $35 or 10% of the cost of the transaction, whichever is greater, for returned checks or for credit card payments that are either disputed or refunded by a third party.

I understand that I am responsible to verify that the coverage is appropriate to my training and professional activity, and that activities outside the scope of coverage of the policy are not covered. Specific coverages and exclusions are determined by the policy and the list of exclusions and limitations. I understand that a complete copy of the insurance policy is available on the member portal.

I acknowledge that APC defines Business coaching as an educational activity where the coach provides information and techniques to enhance and improve business function and performance but does not provide specific business direction or legal or financial advice. I understand offering licensed professional business advice is not covered.

I acknowledge that APC defines Life/ Health/ Relationship coaching as an educational activity where the coach provides information and techniques to enhance and improve the life, health or general wellbeing of the client but does not provide prescriptions, diagnosis or offer medical advice or treatment. I understand offering licensed professional counseling or health advice is not covered.

Energy Medicine activities are the evaluation and manipulation of the human energy field, using the client's or practitioner's energy field to effect a change in the client’s energy field and overall mental emotional physical or spiritual health. I understand that activities outside the scope of providing energy medicine treatments are not covered except as described in the policy. Representation of activities that are outside of this scope as Energy Medicine modalities or methods constitutes fraud and will void the insurance.

I understand that any false statement made on this application or subsequent renewals shall void this application and render my insurance coverage null and void.

I understand that equipment used in the evaluation or treatment of the human energy field is not covered for liability arising from the function or malfunction of such equipment.

I understand and agree to follow the APC Code of Ethics and understand that activities outside the APC Code of Ethics may void coverage.

I understand that the comprehensive coverage provided by APC covers liabilities that result from my actions as an individual professional practitioner and associated general liability.

I understand that businesses are not covered by this policy except as a separate entity for liabilities arising directly from the covered activities of my professional practice. I understand that the business name can be listed on the application only for the sole purpose of promoting my professional practice in the Practitioner Directory.

Revised: October2021 

About the Insurer

Tokio Marine Specialty Insurance Company is a wholly owned subsidiary of Philadelphia Consolidated Holding Corporation (PHLY), a member of the Tokio Marine Group. Tokio Marine Specialty is an Excess and Surplus lines commercial insurance carrier serving specialized industries in all 50 states, including Washington, D.C. and the U.S. Virgin Islands. PHLY is rated “A++” (Superior) by the A.M. Best Company and “A+” by Standard & Poor’s. The Group is ranked within the Top 20 life/non-life insurance company groups in the world based on market capitalization.

What does this rating mean to you? This means that the company insuring your practice is financially secure. This level of financial security means that the Philadelphia Insurance Companies family of companies is not required to participate in the state insurance guarantee programs that some states have.

Associate Member Partnerships

APC offers partnerships with other coaching organizations, making it possible to bring this valuable business opportunity to coaches across the country. View current Associate Members. If your organization is interested in forming a partnership to benefit your members, please email us.
15610 Henderson Pass #700070, San Antonio, TX 78232 • (210) 504-4699 • (210) 497-8532 FAX • Contact Us
ACP Insurance policies are underwritten by Tokio Marine Specialty Insurance Company is a wholly owned subsidiary of Philadelphia Consolidated Holding Corporation (PHLY), a member of the Tokio Marine Group. Tokio Marine Specialty is an Excess and Surplus lines commercial insurance carrier serving specialized industries in all 50 states, including Washington, D.C. and the U.S. Virgin Islands. PHLY is rated “A++” (Superior) by the A.M. Best Company and “A+” by Standard & Poor’s.
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